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  • About video ad formats - YouTube Help - Google Help
    While video ad content must be hosted on YouTube, video ads can appear on YouTube and across websites and apps running on Google video partners (depending on your ad format and campaign settings) This article describes the benefits of video ads and compares the different video ad formats available Explore the formats in detail below
  • Create a Video campaign - YouTube Help - Google Help
    When creating your ads, focus on giving your ads relevant headlines, calls-to-action, and other creative features that inspire your viewers to take action You can create multiple ads (up to 30) when building your campaign You can create a video in the Asset library using our predefined templates, or select a video you’ve uploaded to YouTube
  • About Video campaigns - Google Ads Help
    Bumper ads are a short video ad format, designed to allow you to reach customers broadly and increase awareness of your brand by using a short, memorable message Bumper ads are just 6 seconds or less, and viewers can’t skip the ad In-feed video ads only appear on YouTube and reach people in places where they’re discovering content The
  • YouTube advertising formats - YouTube Help - Google Help
    These types of ads cannot be controlled from within YouTube Studio Back-to-back ads Also referred to as ad pods, two back-to-back video ads can occur when you turn on ads for your long-form video (at least 5 minutes in length) Ad pods help reduce interruptions for viewers of longer videos, resulting in a better viewer experience
  • About video ad specs - Google Ads Help
    Universal safe zones for video ads on YouTube Overlays, call-to-actions, and buttons may appear in different places depending on the format, campaign type, and screen Use these images as a reference to ensure important elements like your logo, product, supers, and others are within the red safe area to avoid risk of elements being covered
  • Tips on how ads work - Video - YouTube Help - Google Help
    We’ve removed the individual ad choices for pre-roll, post-roll, skippable, and non-skippable ads Now, when you turn on ads for new long-form videos, we show your viewers pre-roll, post-roll, skippable, or non-skippable ads when appropriate This change makes the recommended best practice to turn on all ad formats, the standard for everyone
  • Video action campaigns - Google Ads Help
    Your ads run on YouTube and on Google video partners so that you reach more people The video that you include in the campaign should be at least 10 seconds in length Ads included in your campaign can use a call-to-action (CTA), headline (both short and long), and a description in the creative
  • YouTube-Anzeigen und Messwerte für Aufrufe - Google Ads-Hilfe
    Der YouTube-Anzeigenplayer soll Videos flüssig wiedergeben Dabei zählt jede Millisekunde Im Einzelfall kann der Fluss der Daten zur Anzahl der Aufrufe zu Verzögerungen führen, die im Player vermieden werden sollen Daher kann es passieren, dass die Daten zur Anzahl der Aufrufe zwar Google Ads erreichen, aber nicht in YouTube Analytics
  • Tips for creating effective video ads - YouTube Help - Google Help
    Direct traffic from your ads to your brand's YouTube channel or website with additional video content By continuing a customer's video experience, you're more likely to get more viewer engagement Make sure your landing page is relevant to the content of your ad
  • À propos des campagnes vidéo - Aide Google Ads
    Même si les annonces vidéo peuvent sembler relativement sophistiquées, ces campagnes sont à la fois simples à configurer et à gérer Vous pouvez utiliser des vidéos de votre propre compte YouTube et, comme avec les autres campagnes Google Ads, consulter les performances de vos annonces vidéo et modifier votre ciblage





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